MARKETING CORNER

200 Real Estate Marketing Ideas

By Tyler Zee - Easy Agent Pro

Real Estate Marketing Ideas are so hard to come up with when things aren’t going your way.  Maybe you’ve had a bad month. And are looking for ways to shake things up. This list will help get your juices flowing.

Don’t try to do everything on this list. Simply focus on doing what you do very well.

Traditional Real Estate Marketing Ideas

Give Aways:

1. Pop-by
   1. A great pop-by gift is a chocolate bar or a gift card. These types of random gifts gives you the ability to easily stop-by and visit someone without it being awkward.  They are a great way to nurture a new relationship.
2. Free garage sale signs
   1. Offer free garage sale signs to neighbors in the spring.  You can even collect them back and reuse them year after year.  This will help out everyone in your neighborhood and easily get your name seen by many people.
3. Volunteer
   1. This is a great way to meet new people. Be sure to start many conversations and talk about what you do.  The best way to utilize this strategy is to attend regularly.  Pick 1 or 2 organizations and commit to attending.
4. Keychain tags
   1. This freebie is a fun way to keep your brand in front of many people for a low cost. Pass them out at a event you’re volunteering for or at conferences you attend.
5. Hold Contests
   1. Contests are a great way to get information from a large swath of people. For added exposure, partner with another business in order to gain access to their customers.
6. Enter Contests
   1. Entering contests gives you the chance to meet and talk with other business owners.  It will also give you good ideas for how to run and market your own contests.
7. Give away freebies at open houses
   1. Be sure to thank people for visiting your open house by giving them something to remember that property.  Most people will visit multiple open houses. So make sure your freebie has your address on it.
8. Give free bonuses for an error you’ve made
   1. Did you miss an appointment? Gift cards are a great way to apologize and show you care.
9. Thank you gifts
   1. Thank you gifts are a good way to follow up unobtrusively with clients. This will out perform a lot of other real estate marketing ideas and help you stand out from the crowd.
10. Luxury box at events
    1. You can invite friends and potential clients. The event provides a long time to bring up various business deals.
11. Calendar
    1. Want to be in front of your clients all year round? Make a calendar that contains your business contact information. It’s a good idea to use pictures from you local community.
12. Pens, Pencils, and Writing Give-Aways
    1. These simple give-aways are a must. They are very versatile and can be used in many situations.
13. Home Makeovers Giveaway
1. Enter the people that give you referrals into a Room Makeover Lottery Pot.  You can set the max budget for the room makeover, and you’ll instantly have a referral program that’s different than your competitions.  You can also run a different type of contest where you award the person who has the best home makeover before and after photos with a gift card.

187 more tips HERE